The Tony Robbins Podcast From Earth to the Moon: The Future of 3D Printed Cities
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Aug 5, 2025 
Jason Ballard, Founder and CEO of ICON, discusses his revolutionary work in 3D printing, aiming to transform home construction and tackle global housing crises. He shares his ambitious vision of building structures on the Moon in collaboration with NASA. The conversation also delves into the role of AI in construction, focusing on their innovative tool Vitruvius. Ballard’s personal journey emphasizes resilience and the importance of mentorship, as he navigates challenges while maintaining a joyful grit amidst adversity.
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Jason's Origin in Nature and Industry
- Jason Ballard grew up amidst a unique blend of biodiversity and petrochemical refineries in Southeast Texas.
- These contrasting experiences sparked his passion for sustainable building and ultimately founding Icon.
3D Printing Slashes Construction Costs
- Automating the wall system via 3D printing cuts costs and construction time significantly.
- Icon's next-gen robotic arm printer cuts wall system cost to below $20 per sq ft and enables multi-story building.
Hire for Joyful Grit and Positivity
- Hire people with self-motivated positivity and joyful grit who handle discouragement well.
- Surface stress management and problem-solving skills during interviews to ensure resilience on tough days.