#114 Johan Lind (Short) - The Digitization of Retail, How To Build A Winning Platform, And Succeed As An Entrepreneur

Johan Lind started Vertiseit with the vision of shaping the future of retail. Their job is to support and challenge their clients in their in-store transformation. And bridging the digital experience with the physical in a seamless customer journey.

In this episode Johan explains:

- Why he decided with his co-founders to start Vertiseit and the impact of the financial crisis in 2008.

- How they have managed to stay profitable all the way, and grow every quarter.

- Their business model and evolution behind it.

- His best advice on scaling a company abroad.

- The future of retail and its impact on global brands and businesses.

Johan’s favorite books are:

1. Good to great - Jim Collins

2. Start with why - Simon Sinek

3. Min hemmelighet - Petter Stordalen

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