The Vital Side Podcast 64. Finding Success on Shark Tank & Scaling a Product Business with Serial Entrepreneur Anthony Franco, Founder & CEO of M.C. Squares
Cait & Lindsay are excited to announce a Rewire Holiday Giveaway happening between Dec. 6 - Dec. 13!
Giveaway details – here are the products & services included in the giveaway bundle:
- 1 FREE introductory 1 hour coaching or reiki session PLUS 50% off one of Soulfully’s individual packages from Meghan Read, Energy Healing & Life Coach
Check out Ep. 14 to hear more from Meghan
- Access to Cait's Signature Talk Academy course to help you uplevel your public speaking and storytelling skills from Cait Ross, CEO & Founder of Potential Haus
- 1 month of free access to Reset from Lindsay Mitchell, CEO of Vital-side
- 1 free 1:1 Human Design session from Bethany Bubenzer, Brand & Business Mentor
Check out Ep. 20 to hear more from Bethany
- Signed copy of Growing Joy and a free 1- month membership to Garden Party from Maria Failla
Check out Ep. 47 to hear more from Maria
- 1 Grounding Bag and 1 Faraday Bag from Justin Frandson
Check out Ep. 28 to hear more from Justin
- BONUS ITEM: $100 off Rainbow Reset (3 week meal program) from Heather Emerson, Founder of Prep to Your Door Organic Zero-Waste Food Delivery
Check out Ep. 2 to hear more from Heather
How to enter the giveaway:
- Leave a 5 star review on Rewire on Apple podcast
- Leave a RAVING review in the comment section
- Take a screenshot of that review and email it over with your name & address to rewirethepodcast@gmail.com
- One lucky winner will be randomly chosen & emailed with details to claim your goodies!
Episode Description:
Are you looking to start your own business but are unsure of where to start? Or perhaps you’re already on an entrepreneurial journey and are looking to gain inspiration & momentum by surrounding yourself with other like-minded people on a similar path? Lindsay and Cait are joined by Shark Tank alum, Anthony France, CEO & Founder of M.C. Squares to talk about all of the ingredients that go into running a successful business. Anthony shares his experience & learning lessons of being featured on the popular network show, Shark Tank. He also shares more on why leading with kindness is key in any business, the importance of running your business with sustainability in mind, and how to build & structure your support systems – both your team & your support at home.
Anthony & M.C. Squares have been featured on Good Morning America, Bloomberg, USA Today, BuzzFeed and many more well-known publications for the work they are doing to increase sustainability and reduce waste. Along with founding 6 different successful companies and holding dozens of patents, Anthony has held leadership positions in creative direction, feature film post-production, technological architecture, marketing automation, enterprise product development, and product manufacturing.
Show Notes:
- Anthony’s background as a serial entrepreneur and his background in design thinking & Technology
- Dealing with a 5 year non-compete and pivoting into the physical products space.
- The center of brainstorming: the white board + sticky notes
- Starting M.C. Squares & launching their first product in 2016
- When you organize, you are conquering your chaos - this allows you to calm and clear
- Trying out for Shark Tank 5 different times + Anthony’s desire to be part of the Shark Tank Community
- Being at Shark Tank... “the worst best week of my life”
- The 3 archetypes of people that are casted on Shark Tank: 1) the hero 2) the villain and 3) the fool
- Anthony making a deal with Kevin on Shark Tank
- Anthony’s learning lessons & mistakes made while on Shark Tank.... Overpreparing in an effort to appear as a true company (vs. just a product) made him feel & appear to be less organized
- Anthony’s experience as a founder of multiple startups - cultivating passion is the first thing you need to start a business.
- Reference to the Princess Bride - “What’s your noble cause?” Reconnecting with that cause is a great reminder to be reignited about passion, especially during the days that feel stressful.
- How to cultivate a team with similar values - hiring is the most important thing that founders can do
- There are benefits to working in a startup like building your career path, so hiring is a part of creating that company culture
- Hiring a team that can fill in the gaps with what you aren’t great at as the founder/leader of the business
- Kindness is key - looking for kind team members is key in growing your business
- Leading from a place of servant leadership – you, as the founder is there to serve the employees.
- Kolbe A Index: Assessment that measures the instinctive ways you take action when you strive. Use your custom Kolbe A Index Results to be more productive, less stressed, and unlock joy in your business. Kolbe A can also be used in the hiring process as you bring on new team members.
- “Nothing is sustainable” -- all we can do is try our best based on the value system that we have.
- Building a sustainable business – facility is 100% wind power; helping people stay organized and feel better mentally.
- Our values are unique to us - we do our best as humans to do our best in order to create ripple effects in the world
- Anthony’s current biggest challenge: scaling & finding the capital to scale
- Finding a support system at home + having a team you can rely on is one of the most critical pieces to building a successful business
- Best advice for starting a business - “Don’t do it.” And if this talked you out of starting a business, starting a business is not for you.
Resources
-Visit Anthony’s Website and use Discount Code Welcome20
-Visit Anthony’s LinkedIn here
-Take the KOLBE A™ INDEX here
-Purchase Strength Finders here
-Visit the Vital-Side Homepage here
-Sign up for the Rewire: The Vital-Side Membership
-Lindsay’s Instagram: @myvitalside
-Visit Lindsay’s Website
-Cait’s Instagram: @caitrossco
-Visit Cait’s Website
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