Entrepreneurial Thought Leaders (ETL)
Patrick Brown (Impossible Foods) - Food Fight To Turn Back Climate Change
Dec 5, 2017
Patrick Brown, founder of Impossible Foods, discusses his passion for impact, the environmental benefits of plant-based products, technological challenges in transforming the food system, securing funding, ethical dilemmas of animal testing, preparing for entrepreneurship, innovating food production technology, and reflections on making a positive impact.
59:30
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Quick takeaways
- Creating meat alternatives from plants can significantly reduce the environmental impact of food production.
- Innovations in food production, such as utilizing proteins from phytoplankton and harnessing photosynthesis, have the potential to revolutionize the industry and combat climate change.
Deep dives
Creating Plant-based Alternatives to Meat and Dairy
Patrick Brown, the founder and CEO of Impossible Foods, discusses his company's mission to provide nutritious, environmentally friendly alternatives to meat and dairy. Their flagship product, the Impossible Burger, delivers the full sensory experience of a traditional burger while being made entirely from plant ingredients. Brown emphasizes the smaller environmental footprint of their products compared to animal-based alternatives, highlighting the reduced greenhouse gas emissions, water usage, and land area required for production.
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