Authenticity in Brand Marketing with Wildfang Founder & CEO Emma McIlroy

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Get ready to be amazed by the brilliance of a marketing genius!

WIldfang Founder & CEO Emma Mcilroy join Monica and Sejal to share her incredible journey from Cambridge University to establishing Wildfang, a groundbreaking gender-fluid clothing brand. They discuss how her experiences at Nike and Barclays shaped her vision for Wildfang, a company dedicated to inclusivity and sustainability. They also highlight Wildfang’s impressive achievements, including raising over a million dollars for various charities and earning the climate-neutral certification.

In this episode, they delve into the intricacies of brand marketing and examine how brands can genuinely engage with the Queer community beyond one month a year.

The episode ends with an incredible story of joy: a story that earned Emma and everyone who answered her call a spot in the Guinness Book of World Records  and raised over three hundred thousand dollars for the Trevor Project.

Georgianna Moreland - Creator, Executive Producer & Managing Editor;
Matt Stoker - Editor