Taylor Lorenz’s Power User

Tween Podcasters Are Taking Over the Internet

32 snips
Apr 24, 2025
EJ Dickson, a Senior writer at New York Magazine's The Cut, dives into the vibrant world of tween podcasters, revealing how kids aged 8 to 13 are transforming media from their bedrooms. They explore the impressive rise of youth-led shows like the MD Foodie Boys and SaltyBoys, discussing their unique takes on topics like school lunches and celebrity interviews. The conversation highlights the technological accessibility fueling this trend and the balance between authenticity and influence, showing how these young voices are reshaping content creation for future generations.
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INSIGHT

Why Tweens Podcast

  • Tween podcasting is popular because it's low effort and there's growing podcast ad money.
  • Kids see influential podcasters and want to emulate that success early on.
ANECDOTE

MD Foodie Boys' Wholesome Vibe

  • MD Foodie Boys are 13-14 year olds from Maryland discussing innocuous topics like school lunch.
  • They've built a wholesome, organic podcast vibe with strong fan lore and viral moments.
ANECDOTE

GSD Nation's Family Political Podcast

  • GSD Nation is a family-run political podcast with conservative leanings by tweens.
  • Their dad quit his corporate job to help build a political content empire around the kids.
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