Business Minds Ep 23: Kerim El Gabaili - Business growth is more than just marketing
Welcome to Business Minds, a podcast proudly brought to you by Sydney Hills Business Chamber.
Our show aims to both educate and inspire business owners – big or small – by sharing stories and extensive experience from like-minded people.
I am your host, Jason Owen, and today I’m chatting with Kerim El Gabaili on the topic 'Business growth is more than just marketing'.
About Kerim El Gabaili
Kerim is an influential visionary leader with a remarkable track record in marketing, communication, and business management.
Serving as the Managing Director at OnePoint, he's widely known for pioneering innovative strategies and adopting a client-centric approach. This dynamism has translated into real-world success, earning him prestigious accolades like two AMIA Awards. Under his guidance, OnePoint rose to great heights, winning the Deloitte Fastest Growing Business in NSW and ACT in 2008-2009.
Beyond his role at OnePoint, Kerim has been instrumental in shaping several organisations. He played a key role in transforming WSITC into a privately operated entity boasting a turnover of $700 million.
As the chair of a digital print cooperative, he masterfully aligned the goals of thirteen different companies, harmonising their efforts towards a collective $90 million turnover. He also served twice as the Director at the Italian Chamber of Commerce and Industry, significantly elevating the Sydney Chamber. Additionally, he's the Managing Partner of a private investment firm, whose crowning jewel has been a $22 million property development project in Ermington.
Kerim's influence doesn't stop at the boardroom; he's a prominent voice in the industry as a whole. He's been a guest speaker for industry giants like Kodak, Canon, Lanier, NIPPA, Ricoh, and various Chambers of Commerce.
Always at the forefront of innovation, he introduced Multi-Channel Cross Media strategies with PURLs at OnePoint's Prografica brand and orchestrated the acquisition of three dynamic companies in print, digital marketing, and branding.
As a member of the B2B Marketing Expert Panel at ADMA, Kerim contributes to data-driven marketing initiatives. He's even taken on advisory roles for IBSA and PWC to help shape print industry requirements for educational institutions.
To top it all off, in 2022 and 2023, he served as a judge for the Australian Marketing Institute Awards.
Questions:
- How can we add value? Start with the end goal
Using a global mindset, how can you get out of your comfort zone?
Can you talk us through the technology advantage – and ways to leverage AI?
Contacts:
+612 8889 3780