P1 with Matt and Tommy

Our reaction to the Haas F1 car launch

Jan 19, 2026
Haas surprised fans with a sleek one-minute car launch video, leaving lengthy corporate events in the dust. The hosts rave about the striking white-red livery, emphasizing the impact of painted cars. They debate the merits of concise launches over elaborate events, noting smaller teams often skip big presentations for cost-saving reasons. The discussion touches on Haas's recent performance turnaround, thanks to strategic leadership changes. Excitement builds for forthcoming Audi content, setting the stage for more F1 fan engagement!
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INSIGHT

Livery Refresh Makes The Car Pop

  • Haas's new livery looks notably cleaner and benefits from increased white paint versus bare carbon.
  • Matt Gallagher says the red pops well and the overall design is a refreshing visual change.
ADVICE

Keep Launches Short And Show The Car

  • Prefer a concise launch: include a short corporate intro then show the car quickly.
  • Tom Bellingham recommends a half-hour event with minimal filler to engage fans and the live community.
INSIGHT

Budget Drives Simpler Reveals

  • Smaller teams often skip big live launches to save money and focus resources elsewhere.
  • Tom notes Haas frequently drops short images/videos instead of spending on full-scale events.
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