
Side Hustle School Ep. 3273 - STORY: London Photographer Rents Camera Gear 1,100 Times
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Dec 17, 2025 A London receptionist turns his love for photography into a thriving side hustle by renting out his gear. He discovers a peer-to-peer platform that saves him from expensive traditional rentals. Nervous at first, he quickly overcomes his fears and maximizes his bookings through efficient systems. As demand grows, he reinvests his profits into more equipment and even manages to buy an apartment. This story showcases the potential of side hustles to create financial independence while maintaining a full-time job.
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Systems Create Competitive Advantage
- Platform-based side hustles usually lack durable assets unless you create operational advantages.
- Finding a competitive advantage and systems can turn a simple platform use into a substantial income source.
From Photographer To Frequent Lender
- Antonio Salvani started renting his camera gear on Fat Llama after needing equipment for a wedding and finding peer-to-peer rentals cheap and convenient.
- He overcame initial anxiety, confirmed protections from the platform, and kept renting repeatedly until he reached 1,100 bookings and £32,400 in revenue.
Peer-to-Peer Rentals Beat Traditional Shops
- Peer-to-peer rental platforms can be far cheaper and faster than traditional rental shops for users needing gear quickly.
- Platform fees often include insurance and verification, which reduce friction and owner anxiety about lending valuable items.
