

#504: Moët Hennessy, part of LVMH Shares Clos19 Loyalty Insights
Feb 28, 2024
Discover the loyalty leadership of Moët Hennessy's Clos19 program within LVMH, with insights from Erin Scarfe and Anaïs Lebreton. Learn about the luxury industry giant's products, including Ruinart champagne and their global reach across 81 countries. Dive into discussions on innovative loyalty programs in retail, effective loyalty initiatives in business, emotional loyalty through exclusive product experiences, and digital customer loyalty marketing strategies.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
Innovative Loyalty Programs in Retail
01:47 • 7min
Crafting Effective Loyalty Initiatives in Business
08:31 • 16min
Exploring Emotional Loyalty Through Exclusive Product Experiences
24:03 • 2min
Building Loyalty and Enhancing Customer Experience
25:58 • 14min
Digital Customer Loyalty Marketing and Education
39:37 • 2min