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Bloomberg Surveillance
Bloomberg Surveillance: US Base Attack; Equity Optimism
Jan 29, 2024
Chris Harvey, Wells Fargo Securities Head of Equity Strategy, Greg Valliere, AGF Investments Chief U.S. Policy Strategist, and Dennis Gartman, University of Akron Endowment Chairman, discuss investing in crypto, tech earnings, Senate control, geopolitical risks, the changing landscape of pop culture, and the trauma of becoming an empty nester.
27:14
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Quick takeaways
- Amazon Prime's addition of ads to its streaming service is expected to generate $5 billion in annual revenue and could turn streaming into a shopping platform.
- The introduction of ads to Amazon Prime and the ongoing streaming wars are reshaping the media and entertainment industry.
Deep dives
Amazon Prime introduces ads to its streaming service
Amazon Prime has started adding ads to its streaming service, with subscribers having the option to pay an additional $3 per month to avoid seeing the ads. The move is expected to generate $5 billion in annual revenue for Amazon from ad sales and increased purchases from viewers. While some critics argue that the ads may disrupt the viewing experience, others see it as a way to turn streaming into a shopping platform.
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