The A.I. Advantage Show™ Evolvepreneur® AIS002:030 [Joey Lowery] You Can't Spell Assistant Without AI!
Welcome to the Evolvepreneur A.I. Advantage Show
Join me, Richard Wray, to gain the A.I. Advantage today where we dive deep into the transformative power of A.I. to help fast-track your business.
My very special guest today is Joey Lowery ...
This episode discusses how AI can be used as an assistant in both personal and business contexts. Guest Joey Lowery talks about how he uses AI tools like Copymatic to automate blog writing and scheduling for his marketing agency, Media Shark Wizards. Lowry has seen organic traffic increase up to 300% for some clients using automated AI-generated content. However, he warns that many people treat AI as a "magic wand" without fully understanding its capabilities and limitations. An interesting point made is that AI may help reveal inefficiencies in businesses by analyzing what competitors are doing through tools that scour the web for advertising data.
Key Moments:
- Joey Lowery built his agency from scratch after being fired for questioning unethical practices at his previous company. The first year his new agency achieved over $1 million in sales.
- Joey discusses how AI can act as an "assistant" to help with tasks like writing blog posts, scheduling content, and conducting competitive research. This allows businesses to scale more efficiently.
- When using AI, common mistakes include jumping between tools without fully learning one, and having unrealistic expectations of what AI can do. A strong foundation of understanding is important.
- The media often portrays AI in a negative light, focusing on risks like job loss rather than opportunities. This can lead to misunderstandings among the general public.
- AI raises the level of transparency by objectively analyzing a business and its competitors. This provides valuable insights to improve strategies.
- AI will not completely replace human jobs but can help address inefficiencies. It has the potential to "upgrade" many roles.
- Maintaining human interaction and community is still important for well-being. AI should enhance rather than replace the human element.
- Joey is working on building an AI-powered template that can automatically set up industry-specific websites for businesses.
- Joey can be found on Instagram at @thatmarketingguy or through his company website mediashark.com.
- A key takeaway is that one can view AI either as a problem to blame or an opportunity to leverage for growth. The mindset you adopt is important.
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