Marcel Petitpas is the CEO & Co-Founder of Parakeeto, a company that helps agencies improve their profitability. He spends most of his days elbow-deep in agency reporting, helping them make the correct decisions based on their data. He and Jason discuss which metrics are critical for agency owners to keep an eye on and how they can leverage tools to maintain profitability. This look at agency health through the numbers lens is a HUGE help for agency leaders—don't miss this one!