Can you really scale a No Code SaaS? - Kieran Ball, NoCodeLife
Jan 11, 2024
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Kieran Ball, founder of NoCodeLife, discusses the challenges and success of creating scalable businesses using NoCode tools. They explore the struggles and perception of marketing a NoCode business, the importance of learning and outsourcing skills, and the challenges of scaling a NoCode SaaS. They also share their recent project of an AI interview bot and provide recommendations for further resources.
No-code apps can scale if built properly with the right expertise and understanding of the platform, as demonstrated by successful businesses using platforms like Bubble.
The success of no-code apps depends more on the founder's marketing skills than the limitations of the tool itself, as marketing expertise is crucial in gaining visibility and user adoption.
Deep dives
The Potential of No-Code Apps and Scaling
No-code apps have the potential to scale if built properly and with the right expertise. While there are poorly built no-code apps, if one understands the platform and knows how to utilize it effectively, scaling is possible. Success stories of individuals creating successful businesses using no-code platforms like Bubble demonstrate its scalability. Building a well-designed and functional no-code app can be comparable to building a custom app in terms of capabilities and flexibility, as seen in apps like Salesforce.
Challenges and Misconceptions of No-Code Apps
One common challenge is the perception that no-code apps are limited and hacky. This may stem from the accessibility of no-code tools and the existence of poorly constructed apps. However, the success or failure of no-code apps depends more on the founder's marketing skills than the limitations of the tool itself. Lack of marketing expertise can hinder the visibility and success of a no-code app, often resulting in minimal user adoption and limited revenue.
Success Stories and Future Potential of No-Code
While the no-code movement is relatively new, there are success stories of individuals creating successful apps with no-code tools. For instance, individuals like David Bressler and the team behind Swapstack have built apps that gained significant user bases and revenue. These examples showcase the potential of no-code apps to scale and succeed. Despite this, not all successful no-code stories receive widespread recognition, and some developers may choose not to disclose their numbers. Overall, the success of no-code apps depends on the founder's expertise, marketing efforts, and the quality of the app itself.
Kieran Ball is the founder of NoCodeLife, a selection of case studies of those making successful businesses using NoCode. Kieran also has courses on how to become a NoCode SaaS founder, specifically using the Bubble platform. I wanted to get Kieran on the pod to discuss and challenge the NoCode movement and if you can actually create a scalable product using the tools available, or if NoCode serves a different purpose.
Timestamps
00:00 108 - Kieran Ball
02:07 Failing to learn how to code
03:05 How Kieran discovered no code
04:28 Are no code apps hacky?
05:52 Who has been successful building no code tools?
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