Outbound Squad
[Tactics] 3x VP of Sales Kyle Parrish
Jun 18, 2024
Guest Kyle Parrish, GM & VP at Mixmax, discusses capacity planning, consequences of over-hiring, and aggressive targets in sales leadership. Emphasizes importance of mentorship, learning from failures, and aligning incentives for desired outcomes in sales.
52:14
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Quick takeaways
- Transitioning to VP role requires mentorship & leadership strategies, Kyle Parrish.
- Outbound success hinged on SDR growth based on deal size consideration at MixMax.
Deep dives
Challenges for Sales Executives
Sales executives, particularly new VPs, often face challenges due to the lack of specific training on how to navigate their roles. Transitioning from coaching individual reps to coaching managers managing teams can be demanding, emphasizing the need for mentorship and modeling successful leadership strategies.
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