The Customer Experience Podcast 132. Bringing Empathy Back to Cold Emails w/ Jason Bay
Apr 20, 2021
35:29
The last cold email you received probably made you feel disengaged at best. It’s also the reason why the average cold email response rate is 1%.
In this episode, I interview Jason Bay, Chief Prospecting Officer at Blissful Prospecting, about bringing empathy back to the sales process.
We also talked about:
- The 2 sales enablement fails and what should replace them
- The REPLY method for cold emailing
- The next wave of video and his video strategy
- Long form content vs. bite-sized content
Check out these resources we mentioned during the podcast:
- BlissfulProspecting.com/Ethan
- Jason Bay on LinkedIn
- Proposify
- Apple
Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.
Listening on a desktop & can’t see the links? Just search for The Customer Experience Podcast in your favorite podcast player.
In this episode, I interview Jason Bay, Chief Prospecting Officer at Blissful Prospecting, about bringing empathy back to the sales process.
We also talked about:
- The 2 sales enablement fails and what should replace them
- The REPLY method for cold emailing
- The next wave of video and his video strategy
- Long form content vs. bite-sized content
Check out these resources we mentioned during the podcast:
- BlissfulProspecting.com/Ethan
- Jason Bay on LinkedIn
- Proposify
- Apple
Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.
Listening on a desktop & can’t see the links? Just search for The Customer Experience Podcast in your favorite podcast player.