Side Hustle School Ep. 3096 - First $1,000: Legal Eagle Lands Big Order After Rapper Shoutout
Jun 23, 2025
A corporate attorney unexpectedly transforms her passion for customizing sneakers into a thriving side hustle after a shoutout from Lil Nas X. The discussion highlights her journey balancing a full-time job with the surge in sneaker orders. Listeners learn how pursuing a creative side project can foster personal growth and inspire new opportunities. Sharing insights on the balance between stability and ambition, the podcast encourages exploring diverse passions while navigating the unpredictable nature of business.
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Attorney Turns Sneakers Artside Hustle
- A corporate attorney started custom painting sneakers for fun after a friend request and quickly gained demand after posting on Instagram.
- A shoutout from rapper Lil Nas X led to 200 DMs and a waitlist of 40 people, generating over $1,500 in a week.
Starting Custom Sneaker Business
- Shannon initially painted a pair of sneakers for a friend's birthday using bold patterns and posted them on Instagram.
- She charged $150 to $300 per pair after moving to high-quality leather paints, balancing time and supplies costs.
Organize Orders and Manage Expectations
- Use tools like Google Forms and spreadsheets to organize custom orders and manage scheduling efficiently.
- Set expectations for turnaround times clearly to keep clients happy when waitlists grow.