Episode 131: Allbound marketing: how to create joint marketing and sales playbooks with Andrei & Vladimir

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​In the new episode of Fullfunnel Live we cover Allbound marketing: how to create joint marketing and sales playbooks.


Tune in to learn:


- How to create joint full-funnel marketing and sales playbooks
- How internal reviews decrease the playbook efficiency
- How to incorporate change management to create awareness and generate demand from the accounts that are not currently in market


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Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/