Douglas Davis - Creative strategy and the business of design

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In this episode, we talk about:

• Douglas his story, working at multiple advertising agencies


• The end of the DOT.com bubble


• Douglas plays the role as my therapist, where we talk about my dilemma being a designer that becomes more and more of a strategist


• Features, benefits, insights


• The article Douglas mentions: https://www.adweek.com/agencies/design-experts-weigh-in-on-ddbs-and-joans-new-visual-identities/


• What makes a good brief


• Overcoming the fear and doing the work

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