E2: Applied Intuition on Scaling Culture for a $3B+ Start-Up. It’s All About Execution.

Qasar Younis and Peter Ludwig of Applied Intuition join Erik and Jack for episode two of “1 to 1000." If you’re looking for SOC 2, ISO 27001, GDPR or HIPAA compliance, head to Vanta: https://www.vanta.com/1000 

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SPONSORS:

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RECOMMENDED PODCAST: TURPENTINE VC

Investor Erik Torenberg interviews partners at the top VCs in the world to learn their approach to the art and science of building a successful venture firm.

Apple: https://podcasts.apple.com/us/podcast/id1701006772

Spotify: https://open.spotify.com/show/3Yb8ErLRnyoAqn4Y6NegTx

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X / TWITTER:

@qasar (Qasar)

@jaltma (Jack)

@eriktorenberg (Erik Torenberg)

@AppliedInt

@TurpentineMedia

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TIMESTAMPS:

(00:00) Episode Preview

(00:42) The idea maze of Applied Intuition

(06:21) Qasar and Peter's thoughts on YC's thesis for why founders start companies

(09:39) Younger vs. older founders and what risks they should take on

(13:51) Sponsor: Vanta

(14:49) How to be a good founder: through experience

(16:33) What industries should founders start companies in?

(19:27) People, team, culture at Applied Intuition

(21:05) In-office policy vs. remote policy

(27:55) Sponsors: Metaview | Pesto Tech

(29:33) Unpacking "radical pragmatism"

(32:52) The discipline of living out company values

(36:51) The challenges of values

(40:06) What's Qasar changed his mind on since YC?

(42:14) On recruiting

(44:16) Qasar and Peter's unique insights on PMF

(47:22) How did Applied Intuition know when they had PMF?

(48:27) Multi-product companies

(50:26) Last thoughts from Qasar

This show is produced by Turpentine: a network of podcasts, newsletters, and more, covering technology, business, and culture — all from the perspective of industry insiders and experts. We’re launching new shows every week, and we’re looking for industry-leading sponsors — if you think that might be you and your company, email us at erik@turpentine.co.