

Rory Golod: Executing Like Hell
20 snips Apr 9, 2025
Rory Golod is the President of Growth and Communications at Compass, overseeing agent recruitment and strategy. He shares insights from his ten-year journey, emphasizing the significance of engaging agents and focusing on operational essentials. Rory discusses how to innovate in a complex market while navigating criticism, viewing it as validation. He highlights the power of clear communication in executing strategies and the importance of building a strong company culture to empower agents and foster collaboration, even amid challenges.
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Prioritize the Boring
- Focus on building boring, unsexy technology first.
- Prioritize transaction management, compliance, and e-signatures over flashy features.
Talk to Your Agents
- Don't invent solutions in isolation; talk to your agents.
- Understand their struggles and turn their feedback into actionable improvements.
Culture is King
- Company culture is paramount, even more than technology or referrals.
- Invest in simple but impactful cultural initiatives.