Waveform: The MKBHD Podcast Apple's Bob Borchers and Tim Millet Talk the M1 Chip & Brandon Havard Explains Cinematic Intros
Nov 13, 2020
In a deep dive into tech, Bob Borchers, Apple's VP of Product Marketing, and Tim Millet, VP of Platform Architecture, unveil the revolutionary M1 chip and its game-changing impact on performance and efficiency. They discuss how the M1 enhances everything from the MacBook Air to the MacBook Pro. Later, Brandon Havard, MKBHD's Visual Director, shares insights on the creative magic behind the podcast's captivating intros, revealing the artistic processes that engage viewers. The mix of innovation and creativity makes for a fascinating conversation!
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Apple and Playstation Dominance
- MKBHD's recent videos have focused heavily on Apple and Playstation products.
- This is due to the high level of hype surrounding these product releases.
Apple's Hype Strategy
- Apple's release strategy keeps the iPhone in the news cycle for weeks.
- This is similar to MKBHD's strategy of posting videos right after embargoes lift.
Bunny the Talking Dog
- Bunny, a dog on TikTok, uses buttons with words to communicate.
- Scientists are interested in studying Bunny's communication to assess potential language acquisition in dogs.