Most people think you need to be an expert in our given field to be successful. But look at Airbnb, Uber, Square. What these hugely disruptive companies have in common is that they were all founded by industry outsiders. People who quite literally didn’t have all the answers.

So, do we really need to work at being an expert in our field if we want to achieve great things? Well, maybe not so fast.

Listen in as I talk with Dave Fink, the founder and CEO of Postie, a direct mail company that reinvented direct mail marketing for a digital world, to talk about expertise, schmexpertise and why you don’t have to have all the answers, as he explains to us why domain specific experience is overrated.

Drink of the week: Air Mail cocktail

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Julie Brown:

David Fink

Expertise Schmexpertise: Why You Don’t Have to Have All The Answers with Dave Fink