Jacobs: If/When

A Blueprint for Social Value: How Businesses Can Shape a Better Future

7 snips
Jun 21, 2025
In this engaging conversation, Mary-Kathryn Adams, CEO of Simetrica-Jacobs, and Toyin Ogunfolaju, Director of Social Value Americas at Jacobs, explore the transformative power of social value in businesses. They stress the importance of prioritizing human values alongside technology and the need for collaboration between sectors. The duo advocates for shifting from traditional economic metrics to a focus on well-being, encouraging organizations to make informed decisions that benefit communities and future generations.
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ANECDOTE

Grounded Start In Law And Transit

  • Toyin started in a law firm then moved to paratransit operations, which shaped her community engagement approach.
  • Those roles taught her how policy decisions affect people navigating imperfect public systems.
ANECDOTE

Anthropology To Social Housing Practice

  • MK studied urban anthropology and began in social housing to learn how space shapes lives.
  • That practical path kept her focused on how public services with limited resources affect people.
INSIGHT

Social Value Is Net Well-Being

  • MK defines social value as the net effect of a project or organization on people.
  • Measuring should focus on beneficiaries' subjective well-being, not only traditional economics.
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