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Today on the show we have Justin Vandehey, the Director of Partner Integrations and Development at Culture Amp.
In this episode, Justin shares his experience in growing Disco, a Slack-based employee recognition platform, which was acquired by Culture Amp.
We then discussed how Disco initially started as an email-based integration and the challenges they faced with user engagement. Justin dives into the pivotal decision to switch their activation channel to Slack, which significantly boosted virality within companies.
We wrapped up by exploring the strategies Disco used to maintain growth during the pandemic and how they adapted to changing market conditions.
Mentioned Resources
Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.
Ideal Customer Profile Course: How to find your Ideal Customer Profile 'ICP' in B2B SaaS