John Levy, the founder and chief executive of TheScore, tells SportsPro editor at large Eoin Connolly how the second most popular sports mobile app in North America is now the basis for a major new player in the emerging US sports betting marketplace.
Levy outlines how the company's history has led it to this point, explains its plans to build on its experience in individualisation and user experience, and argues that its strength is that it will always be a media company first.
Music: Surf Inspector by Kevin MacLeod
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