Sponsors: Do you need a new website or marketing agency? Check out what Docsites can do for you: https://www.docsites.com/landing-pages/ddb/ In this week's episode of Dental Drill Bits, we are joined by a special guest, Ali, from our sponsor, Docsites! Today the spotlight is on efficiently tracking leads you may find filling out forms, emails, or calling in, and how to transform them into loyal patients. Our focus this week delves into the indispensable role of sales training for your phone team to ensure seamless caller conversion. With better sales training, you will be able to help more of the patients you are looking to serve! We explore the insightful practice of keeping tabs on your competitors and their offerings, and how to set your team up for success with training. While marketing acts as the catalyst for generating leads, we navigate the crucial journey of tracing the trajectory of these leads, so you know where they actually ended up. With a comprehensive outlook, we also check in on overall website traffic, encompassing Ads, Google Maps, and Organic sources.  Tune in today to learn more on effective tracking and management for a bright dental future! Sign up for the Scheduling Academy here! https://classicpractice.com/academy-for-scheduling-excellence-registration/