In this episode of The Long Game, I’m taking you on a creative journey, exploring the process of illumination, evaluation and verification of unique ideas and experiences to discover the universal concepts of creativity. 

We often think the creative process is individual and varies from person to person, but I’ve learned that there are some universal truths about the process of creativity.  

This episode breaks down the five stages of the creative process, which include preparation, incubation, illumination, evaluation, and verification. I’ve found how all stages of the creative process are universal, but also unique to everyone.  

We can’t discount the importance of the gut, the subconscious mind, and taking breaks. By understanding the creative process, we can better understand our own journey and find joy in being creative. 

"Each day is a small lifetime. Live a good life today." -James Clear 

In this episode, you’ll learn about: 

1. The five-stage Creative Process that has been outlined since 1926 
2. The secrets to unlocking your subconscious mind to find creative solutions 
3. How you can use the Creative Process to develop your own business assets and ideas 

I’ve always been a creative in one form or another. I’m familiar with the emotions in the creative process. I love that I've now landed in a place where my business feeds into my creativity. We know that we apply our creative process in lots of the things we’re doing every day. Being creative fills me with joy and hope that you get some insight about your own creative process.  

That weird thing that you do, those emotions that you have, that is all part of your own visionary ecosystem, right? And it's totally unique to you and universal at the same time. 

I'd love to hear about your process. Let me know what works for you. You can DM me on social or respond to one of my weekly emails. 

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