Blog & Mablog

The NQN Ocho After Action Report

Dec 4, 2025
Doug Wilson kicks things off with a look at the astonishing giveaway success of the No Quarter November, skyrocketing from 6,000 to over 31,000 titles. He reveals Canon's remarkable contributions of more than $3 million in books and subscriptions. A surge in traffic, driven by a viral video, sees views jumping 40% to over 4 million. Doug also touches on significant media coverage and some quirky incidents in Moscow, Idaho, including a polite encounter with a local cop. Tune in for more intriguing insights!
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INSIGHT

November Outreach Explosion

  • Doug Wilson reports November's outreach dramatically outpaced previous years, revealing a huge spike in audience engagement.
  • Massive giveaways and viral content combined to create unprecedented reach and attention.
ADVICE

Use Giveaways To Drive Subscriptions

  • Use generous promotions to drive both traffic and subscriptions, as the Canon deal bundled books with free memberships.
  • Combining product giveaways with subscription incentives amplified sign-ups and perceived value.
INSIGHT

Viral Content Multiplies Reach

  • Viral media content translated into measurable growth with over 4 million views across platforms, a 40% increase.
  • One successful video and coordinated giveaways produced outsized ripple effects in traffic.
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