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This is one of the biggest breakthrough ideas in all of marketing strategy…

I know, I know. Sounds over-hyped.

But this secret is part of how Jay Abraham has generated TENS OF BILLIONS of dollars in sales increases for his clients.

And how Gary Bencivenga became one of the world’s greatest copywriters, untouchable by even other great copywriters in nearly every test.

It’s one guiding principle that can generate billions in sales, or make YOU millions of percent better at generating sales.

Or, you can just use it to give yourself a raise, like Russell Brunson teaches.

It’s all laid out in today’s episode…

Yours for bigger breakthroughs,

Roy Furr

Breakthrough Idea: There's always a better way… | Jay Abraham, Gary Bencivenga, Roy Furr