OAF 161 From Startup to Successful Business Sale: Brian Niebler's Experience

Welcome to Episode 161 of Operation Agency Freedom! In this intriguing episode, our host Chris is joined by Brian Niebler, the former owner of Roofer Marketers agency. Brian takes us on a remarkable journey of entrepreneurial grit, highlighting his exit process when selling the agency, and his dynamic experiences working under new ownership for about a year.

We'll uncover Brian's deep-rooted passion for digital marketing, his early days diving into SEO, and the momentous launch of Roofer Marketers in 2018, alongside his business partner Jim. Brian shares invaluable insights into the digital marketing industry's challenges, emphasizing the importance of transparency and sincerity in establishing trust and credibility.

Stick around as Brian opens up about their strategic goal to eventually sell the business, the roller-coaster early years, and the significant growth that doubled their revenue by the end of 2021. Learn about the successful sale of Roofer Marketers to Job Nimbus in late 2022 and the intricacies that came with the transition.

Now, as Brian looks forward to new ventures—potentially starting another agency or acquiring a brick-and-mortar business—he offers profound advice on client retention, work culture, and positioning for agency growth. Get ready for a rewarding episode brimming with entrepreneurial wisdom and future-forward thinking from one of the industry's seasoned veterans. Tune in and let's dive in!