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The Joe Pomp Show
Golf’s Viewership Problem Is More Than Just A Tiger Woods Problem
Apr 30, 2024
Exploring the root cause of golf's viewership decline beyond blaming LIV Golf or Tiger Woods. Analyzing industry conflicts, competition from other sports, and the sport's perception. Discussing Tiger Woods' influence, lack of innovation, and evolving viewer preferences towards dynamic online content in golf broadcasts.
07:56
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Quick takeaways
- Golf's viewership decline is due to broader issues beyond LIV Golf and Tiger Woods' absence.
- Traditional golf broadcasts face challenges from new media channels offering more engaging content.
Deep dives
Declining Golf Viewership
Golf viewership has been decreasing significantly, with ratings dropping across various tournaments by percentages ranging from 5% to 39%. Despite exciting events like the Players Championship, which saw close competition and drama on the final day, the viewership numbers don't reflect the engagement. The decline in viewership is attributed to various factors like the impact of Liv Golf and Tiger Woods' reduced participation, but the underlying issues of golf as a niche and expensive sport contribute to the overall problem.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode