Pod Save America How the Right Took Over the Media
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Feb 9, 2025 
Ben Smith, Editor-in-chief of Semafor and ex-media columnist for the New York Times, joins to discuss the fraught landscape of today's media. He highlights how Trump's tactics have reshaped journalism, turning media narratives into a battleground. The conversation delves into the consequences of corporate consolidation for journalistic integrity and the rise of polarized media consumption. Smith argues that the media's enduring challenges stem from succumbing to personality-driven reporting and warns against the implications for democracy.
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Failed Appeasement
- Tech and media giants tried to appease Trump early in his second term.
- Their attempts, like Zuckerberg's support and Los Angeles Times' limited coverage, seemed ineffective.
Bannon's Strategy
- Steve Bannon's "flood the zone" strategy aimed to overwhelm the media with information, making it difficult to focus on any one issue.
- This worked because in the past, legacy media played a large role in shaping public perception.
Muzzle Velocity Without Aim
- Bannon's "muzzle velocity" strategy lacks direction, focusing on action rather than a clear agenda.
- Some actions, like immigration policy, seem planned, while others, like Elon Musk's involvement, appear chaotic.