
Witness History The invention of Jenga
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Dec 22, 2025 Delve into the fascinating origin story of Jenga, a game born from family fun in Ghana. Discover how Leslie Scott's childhood experiences inspired the stacked block phenomenon. Hear about her tense negotiations with toy companies and the financial risks she took to make Jenga a reality. Uncover the key moment that led to its breakout success in North America and the clever marketing that followed. With nearly 100 million sales and a place in the National Toy Hall of Fame, Jenga's legacy continues to thrive.
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From Family Blocks To A Business
- Leslie Scott turned a family pastime with sawmill offcuts into a commercial game after noticing its unique appeal at a fundraiser.
- She decided to start a company, borrowed money, and risked her mother's house as loan collateral to produce the first sets.
Gameplay Built Around Inevitable Collapse
- Jenga's appeal comes from its simple, tension-driven mechanic where players can't truly 'win' because gravity determines the end.
- That unique inevitability differentiates it from typical competitive games and fuels its lasting popularity.
Toy Fair Rejection Forced Diversification
- Leslie showcased the game at toy fairs and initially got no orders because retailers avoid unknown single-product vendors.
- She expanded her portfolio, marketed herself as a games designer, and took commissions to gain retail traction.
