Marketing Secrets For Doctors To Get Cash-Pay Patients With Dr. Shefali & Bob Miglani

Apr 22, 2025

50:44

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Are you feeling stuck in the hamster wheel of your medical practice, working harder for less? It’s time to break free! In today’s episode, Dr. Shefali and Bob Miglani share their powerful journey from burnout to building a thriving, specialized practice that prioritizes time, freedom, and financial success.

Dr. Shefali walks us through her transformation from an overwhelmed optometrist to a successful entrepreneur. Bob, with his business acumen, shares how doctors can implement marketing strategies to bridge the gap between conventional practice and successful private practice.

Plus, the couple reveals the secret to pivoting your practice—moving beyond insurance-driven models—and embracing the power of patient education, marketing, and innovative care.

If you are ready to go beyond the limitations of insurance contracts and scale your practice with private-pay services, this episode is a must-listen. Hit play now!

“You must change to grow. There is no growth without change.” ~ Bob Miglani

In This Episode:

- Dr. Shefali's journey to entrepreneurship

- Bob's journey to founding Hoot

- Doctors’ challenges in the medical field

- Innovative solutions and marketing strategies for doctors

- Dr. Shefali's transition to specialty care and ownership

- Introducing the Hoot system and Dr. Patel's success story

- Common challenges that doctors face

- Practical strategies for doctors to elevate their practice

- Importance of fitness and energy for success

- Hoot’s sales and influence techniques for doctors