🧨 Fire 33% of your SDRs.  
Then, take the money you were going to pay them and redistribute it to all the others in your Sales Development (or Business Development) team.

Front of funnel sellers need more help, more tools, more training & better leadership support.

The state of sales is, it's broken.

• 58% of sellers do not expect to hit quota.
• Reps churn in and out of businesses in 18 months
• SDRs want to be AEs before they learn their craft
• We give the most challenging part of the sales cycle to the least experienced.

Just because a big software company provides you with breakfast burritos doesn't mean it's best for your career. 

👎 Big software companies are teaching their salespeople to sell lazy.
Other businesses are following those examples, and we are moving towards a planet full of salesy, cheesy spammers.

What can we do to Make Sales Great Again?

Mark McInnes
https://www.linkedin.com/in/mark-mcinnes/

Resources and VIP Mailer
https://markmc.gumroad.com/

Sales Development As A Service
https://sales-dev.com/

Felix's State of Sales Enablement Podcast
https://www.goffwd.com/thestateofsalesenablement/ 

Catch all versions of me here.

https://linktr.ee/markmcinnes
LinkedIn profile
VIP sales mailer
Tactical Pipeline Growth
BOSS Podcast
1 on 1 Consulting