The Changing Landscape of B2B Branding with David Deutsch

On this week’s episode of He Said, She Said: Razor Branding™ Podcast, we are joined by David Deutsch, copywriter, marketing strategist, author, and copywriting coach, to discuss the changing landscape of advertising and how some traditional advertising methods can still be a secret weapon in modern B2B branding. David also shares some of his experience while working for the great David Ogilvy at Ogilvy & Mather on Madison Avenue. David Deutsch is a world-renowned direct response copywriter, marketing strategist, author, and copywriting coach. David started at Ogilvy & Mather on Madison Avenue, working with clients such as Merrill Lynch, General Foods, and American Express. Listen in to this episode of He Said, She Said: Razor Branding™ Podcast as David shares his insights on the changing landscape of B2B branding and how sticking to the basics can still yield strong results.