Startup for Startup - Global ⚡ by monday.com How to Use Content as a Growth Engine? with Nuseir Yassin (Nas Daily)
Feb 11, 2025
Nuseir Yassin, known as Nas Daily, is a dynamic content creator with 68 million followers and the founder of Five Core Companies. He discusses how startups can create effective content that promotes growth instead of just gaining likes. Key takeaways include the pitfalls startups encounter with content, strategies for leveraging AI, and the surprising benefits of losing followers. Nuseir also highlights the importance of authenticity and adaptability in social media, underscoring the role of consistent engagement in building a strong brand presence.
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AI Makes Content Affordable
- AI is making content creation dramatically cheaper and faster.
- This democratizes media production, enabling startups to flood the internet with affordable, high-quality content.
Build Volume Then Invest Smart
- Create a large volume of content (e.g., 100 or 1,000 pieces) before deciding what works.
- Invest in paid promotion on content that performs well organically to target your customers effectively.
Educate First, Sell Later
- Focus content on educating rather than selling, building trust with your audience.
- Use calls-to-action like "follow us" and then retarget viewers with ads for sales conversions.