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The Cozy Content Corner

INSTAGRAM VS. TIKTOK: The Current Differences and How to Use Them Together

May 29, 2023
Learn the unique differences between Instagram and TikTok, and how to use them together for your business. Discover strategies for repurposing content, handling hate comments, and creating engaging TikTok videos from Instagram carousels. Get tips on effectively using both platforms and find resources for short form video marketing.
21:02

Podcast summary created with Snipd AI

Quick takeaways

  • TikTok is an awareness platform that can help reach a wider audience and increase visibility for your business.
  • Instagram is a nurturing platform where sales often close, utilizing features like Stories and DMs to effectively engage and convert potential customers.

Deep dives

Using TikTok as an Awareness Platform

TikTok can be a powerful tool for creating awareness and getting new eyeballs on your content. Leveraging the 'For You' page can help you reach a wider audience and increase visibility for your business.

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