Most of us have Google Analytics running on our stores. But what are we doing with that? And is it reporting correctly?

In this episode, we'll learn how to turn Google Analytics into a powerful business tool.

Founder & Head of Optimization at Test Triggers, Josh Frank walks us through start to finish an actually useful Google Analytics strategy.

Josh has helped countless eCommerce businesses boost their revenue with conversion optimization. Running close to a thousand A/B tests have helped Josh to distill the true optimization tactics from the b.s.

We'll find out:

How to set up your Analytics correctly so your data is clean
Why Google Analytics and Shopify report differently and what to do about it
Why Google Data Studio is a GAME CHANGER.
What you should actually be doing with your Analytics tool

Tune in for more details!

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Actionable Analytics: Setting up Google Analytics for Shopify