Off The Record - The DJ Podcast by Crossfader

EP127. Try This 60-Day Plan To Build Your Audience As A DJ

Feb 20, 2025
Discover a practical 60-day strategy for DJs to grow their audience through consistency and networking. Learn how to create engaging content on platforms like TikTok and Instagram while building your personal brand. The discussion dives into the evolving music scene, including the acquisition of Boiler Room and its impact on authenticity. Explore innovative ways to engage fans via live streaming and collaborations, with valuable insights on music recycling and nostalgic influences shaping today's sounds.
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ADVICE

Choosing Social Media Platforms

  • Pick TikTok and Instagram as your primary social media platforms.
  • Set up your DJ handles and write a concise bio describing your style and location.
ADVICE

Crafting Your Bio

  • Write a bio that reflects you as a person including any quirks or interests.
  • People connect with personalities, so don't just list genres.
ADVICE

Creating Initial Content

  • Create five low-effort videos: a quick introduction, a personal story, a short mix, a DJ trick, and a behind-the-scenes look.
  • Use your phone and internal audio if possible, and don't overthink production.
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