Optimal Work Daily - Career, Productivity and Entrepreneurship

1797: How Entrepreneurs Can Think Like Venture Capitalists by Mike Smerklo on Long-Term Value Creation

9 snips
Sep 1, 2025
Mike Smerklo, author of 'Mr. Monkey and Me' and co-founder of Next Coast Ventures, shares invaluable insights for entrepreneurs looking to adopt a venture capitalist mindset. He emphasizes the importance of risk assessment and long-term value creation for better decision-making. Smerklo discusses viewing an entrepreneurial career as a portfolio, where not every bet will pay off, but learning from each is crucial. He also highlights the need for dedication and grit, offering practical strategies to thrive in competitive markets.
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ANECDOTE

From Founder To VC Perspective

  • Mike spent 15 years trying to understand how VCs make decisions while building tech companies.
  • After founding a VC firm he realized the process was less mysterious and more systematic.
INSIGHT

VCs Start With Market, Not Product

  • Venture capitalists view the market first and the company second to assess opportunity.
  • Entrepreneurs usually do the reverse, which creates a mismatch in fundraising conversations.
ADVICE

Craft A VC-Focused Story

  • Be conservative and specific when sizing your market using TAM, SAM, and SOM distinctions.
  • Explain competition, customer mindset, team plans, unit economics, risks, and your passion clearly to investors.
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