The Future of Financial Advice? How Fruitful is Reshaping the Role of Advisors

In this episode of RIA+, Emigrant's Mark Bruno sits with Sam Lewis, the founder and CEO of Fruitful, a financial wellness solution that provides its clients, or its "members", with high-touch advice that is delivered in a largely digital experience. Fruitful's "guides" are already providing advice to thousands of NextGen investors, despite the company being a relatively new entrant to the marke. Lewis shares his perspective on how the needs and demands of younger investors are evolving, and how Fruitful is using digital platforms to provide more direct access to its team of CFPs, personalized investment portfolios and customized savings products. Fruitful has found a way to scale the delivery of advice, without compromising the role and importance of 1-to-1 relationships - and in the process, may offer a glimpse into the future of wealth management.