2X eCommerce Podcast SE2 EP15: Why Video Marketing Gives You An Edge Over Competitors (PART 1)
Hello! This is Kunle Campbell of the 2X eCommerce Podcast Show...THE Podcast dedicated to Strategic Growth for Online Retailers. You my listeners either ask me questions on Twitter using the hashtag #2XeCommerce OR I teach you about specific MARKETING tactics geared to helping your sell more in your online store…
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On this episode: I talk about why video marketing is KEY in your marketing arsenal in 2017. You should do video marketing because it is HARD and NO ONE is REALLY Doing it except PUBLISHERS. We LIVE in a VIDEO First World - GET OVER IT! Someone in your organisation must be conversant with video editing software such as FINAL CUT PRO or ADOBE PREMIER
I cover three types of video content:- Livestreamed video took off on social in 2016, and many believe 2017 will be the year it explodes.
- Pre-recorded video will still have its place, of course, but brands will increasingly use real-time video to engage target audiences during the coming months.
- Daily video blogs OR Vlogs. Building a Personal brand via a Daily Vlog has huge advantages.
This episode is action packed
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