Episode 083 / Nicholas Erik shares tips on branding and discusses how to use your backlist for long term success. We also talk about the importance of testing when it comes to ads as well as productivity and the power of focus. 

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Nicholas Erik Website

The Big List of Craft and marketing books mentioned on WIKT podcast episodes 

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The Big List of Craft and marketing books mentioned on WIKT podcast episodes https://bookshop.org/lists/recommenced-resources-for-writers-from-the-wish-i-d-known-then-podcast
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