Sound Judgment Six Proven Storytelling Strategies to Engage Your Audience
The six storytelling strategies you're about to learn are drawn from the patterns I've seen across more than 150 behind-the-scenes lessons — lessons learned from some of the best hosts, producers, writers and editors I've had on Sound Judgment. You can put these techniques to use right away in your studio or at your writing desk. This episode pulls together examples from compelling shows and award winners. In almost every case, the creators who use these strategies are multi-talented. They produce podcasts, they're writers and journalists, they speak on stages, they act, perform, and do live storytelling shows at places like The Moth. These days, we're all creating on multiple platforms — so take a journey with me to learn how sound vision, structure, scenes, surprise, suspense and specifics and take your storytelling to the next level.
Apply the six storytelling strategies for creating unforgettable content to your own work!
Sign up for our interactive, virtual Hook Your Audience & Keep Them Coming Back workshop
Thursday, March 14, 2024
By developing storytelling skills from structure to scene-making, suspense to specifics, you'll learn to create or improve the show, story, article or speech that expresses what you want to express, captivates the people you want to reach, and achieves quality and depth you can be proud of. You'll move from likes and follows to building trusted, engaged relationships with your audience.
These practices work separately and together to ratchet up both the substance and the "wow factor" of your content, no matter the platform.
Reading these show notes too late to catch this Hook Your Audience workshop? Check out our other trainings on guesting and curating guests, interviewing, and more, at www.podcastallies.com/workshops.
Want to listen to this series in digestible bites? Follow Sound Judgment and check out these six short episodes:
Part 1: Sound Vision
Part 2: Structure
Part 3: Scenes
Part 4: Surprise
Part 5: Suspense
Part 6: Specifics
Don't miss a thing about the craft of audio storytelling: sign up for my Sound Judgment newsletter, which includes the popular hands-on segment "Try This in Your Studio," kudos to creators who are lifting up the art and business of audio storytelling, news about the show, and useful resources for content creators of all kinds.
"Six S" Storytelling Resources
Shows and storytellers mentioned in this series:
Cohosts: Gilbert King and Kelsey Decker
Marketplace
John Barth, Creative Media LLC
The 13th Step, an award-winning documentary series on sexual misconduct in the addiction treatment
Reporter: Lauren Chooljian
Story Editor: Alison Macadam
New Hampshire Public Radio
Daily Creative
Host: Todd Henry
Producer: Joshua Gott
Famous & Gravy
Cohosts: Amit Kapoor & Michael Osborne
The Rich Roll Podcast
Host: Rich Roll
Guest: Charles Duhigg
Book: Supercommunicators by Charles Duhigg
Crime Show
"Paging Dr. Barnes"
Host & Executive Producer: Emma Courtland
Katie Colaneri
Senior Podcast Editor
New Hampshire Public Radio
Kelly Corrigan Wonders
Tell Me More with Kelly Corrigan
"Bryan Stevenson"
"Samantha Power"
Host: Kelly Corrigan
This American Life
"A Funny Thing Happened on the Way to the Quorum"
Reporter: Sarah Gibson
Chameleon: Wild Boys
Host: Sam Mullins
Full Sound Judgment episodes featuring these storytellers
Bone Valley: How to Make a True Crime Podcast That Makes a Difference (Gilbert King, Kelsey Decker)
The Host Defines the Brand with John Barth
How to Make Serious Topics Fun with the Hosts of Famous & Gravy (Amit Kapoor, Michael Osborne)
Cinematic Storytelling with Crime Show's Emma Courtland
How to Pitch an Audio Documentary and the Unusual Origin of a This American Life Story (Katie Colaneri)
The Art of True Curiosity with Kelly Corrigan of Kelly Corrigan Wonders
How to Make Listeners Breathless for More with Wild Boys' Sam Mullins
Improve your storytelling Check out our popular workshops on interviewing, story editing, story structure, longform narrative, audience engagement, guesting, scriptwriting and more.
Hire Elaine to speak at your conference or company. Subjects include: Effective Storytelling; Communicating for Leaders; Communicating about Change; Mastering the Art of the Interview; Success in Guesting, and much more.
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Credits
Sound Judgment is a production of Podcast Allies, LLC.
Host: Elaine Appleton Grant
Podcast Manager: Tina Bassir
Production Manager: Andrew Parrella
Audio Engineer: Kevin Kline
Production Assistant: Audrey Nelson