Brian Murray (HarperCollins) - A Story of Change and Opportunity
May 9, 2012
59:06
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HarperCollins President and CEO Brian Murray discusses the shifting economics of publishing and how his company, which launches 12 new products per day, is working to succeed in this disruptive period. In conversation with STVP Executive Director Dr. Tina Seelig, Murray also talks about issues of digital rights management, his company's willingness to explore new business models, and how HarperCollins manages relationships with other major players in the space.
Entrepreneurial Thought Leaders (ETL)