How to Successfully Rebrand Yourself

May 26, 2020

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As leaders, we sometimes feel the pressure of having to know it all, and it’s important for us to realize that we don’t have to be the expert in the room every time and that it’s okay to give ourselves permission to just be a learner and ask questions we don’t know the answer to.

As a matter of fact, almost every executive or influential person surrounds themselves with coaches and mentors that can guide and teach them how to move to the next level in their career or even rebrand themselves and pivot to a new path.

Sherri, my guest, is one of those people that can help you navigate through any shifts you might make in your career, and in today’s episode, we dive deep into how to build your personal leadership brand to boost your career. She talks about ways to approach the people you look up to and grow your network, gives examples from her own experience on how to bounce back after a sudden change, and she explains why rebranding yourself is sometimes a must if you want to climb the ladder of success.

Sherri Thomas is a Career Strategist, Huffington Post columnist, and keynote speaker. She helps professionals think differently and more proactively in their careers, and as Founder & President of Career Coaching 360, Sherri helps companies with diversity and talent management initiatives. Additionally, she is currently a leadership coach and career strategist for the Intel Corp.

As a thought leader in career empowerment and personal branding, Sherri has coached and mentored more than 1,000 executives, leaders, and professionals to successfully pivot, rebrand, or advance their careers. As you can imagine, she has a tremendous amount of good advice to offer, so tune in to Episode 06 of Roar, to find out the skills you need to have or acquire to rebrand yourself, and the ways you can continually keep learning and improving to achieve your greatest powers in your professional life.

Some questions I ask:

Can you talk about how you have been able to foster natural connections to build your network – and what we might be able to do? (13:05)
What was the biggest Goliath you faced in your career? How did you overcome it? (16:08)
What are some of the challenges that executives and leaders across the globe face these days? (21:14)
When you talk about rebranding, what do you mean by that, and when should we consider doing it? (25:24)
How can we, as leaders, establish a strong brand that helps us attract roles and leaders to us? (30:46)

In this episode, you will learn:

Sherri’s background & how she rebranded herself multiple times throughout her career. (04:26)
Advice on how to pivot into a new role or a new company. (06:50)
Asking questions and asking for help when you start fresh in any job can lead to breakthroughs. (09:42)
One key piece of rebranding and the meaning of “bonus skill”. (29:36)
The reasons your LinkedIn profile is as important as your resume. (31:34)
How to take advantage of this forced pause we took, to develop a personal career blueprint. (36:38)
How to achieve the mindset that allows you to be confident in yourself. (40:36)

Connect with Sherri:

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