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Google Launches AI Agent Shopping, AI Calls Stores for You

Nov 15, 2025
Discover the latest in AI shopping as Google unveils its conversational search and agent-driven checkout features. Experience a seamless buying process that keeps browsing fun while automating tedious tasks. The new AI can even call stores for you, relaying vital info like pricing and availability. Learn about the exciting potential of product recommendations and the impact of ads in AI mode. Though still evolving, these advancements signal a fascinating shift toward agentic commerce.
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INSIGHT

Google's Data + Gemini Is A Competitive Moat

  • Google combines Gemini chat with a massive Shopping Graph of billions of listings to gain a product-data advantage.
  • This pairing positions Google to dominate agentic commerce by offering up-to-date inventory and contextual recommendations.
INSIGHT

Recommendations May Blur Into Ads

  • Gemini will surface product recommendations directly within conversational responses and may increasingly insert sponsored items.
  • That blurs the line between helpful advice and ad placements inside chat interactions.
ADVICE

Watch For Sponsored Bias In AI Mode

  • Expect sponsored listings to appear in AI mode and test how they influence recommendations and trust.
  • Monitor for bias toward higher-paying products and prioritize verification of actual product quality.
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