Predatory Formula Marketing with Rad Moms

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Predatory formula marketing. 

What is it and what can be done about it? Does
predatory marketing mean you can’t or shouldn’t use formula? Not at all. Listen
today and learn some eye-opening information about predatory formula
marketing and who the biggest offender is.

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Things we talked about:

Talking marketing with Nicole [7:02]
What is the impact on mothers? [10:48]
Selling relief and benefits [15:26]
So why Bobbie Formula? [21:48]
Formula companies make money when babies don’t get breastmilk [24:00]
What are Rad Moms? [35:59]
What is the Back Off Bobbie campaign? [38:50]
What if a mother chooses formula? [43:29]
What are the goals of Rad Moms? [46:40]

Today’s episode is brought to you by Cimilre Breast Pumps! Cimilre breast pumps range in size from ultra tiny pumps as small as a sticky note, to fully adjustable pumps with 85 setting combinations. Use code BADASS for 15% off at www.cimilrebreastpumps.com.

Links to information we discussed or episodes you should check out!

https://www.mothernurtureconsulting.com
@radical_moms_union
@motheringismedicine
https://badassbreastfeedingpodcast.com/episode/fighting-misinformation-with-radical-moms-union/

Set up your consultation with Dianne

https://badassbreastfeedingpodcast.com/consultations/

Check out Dianne’s blog here:

https://diannecassidyconsulting.com/milklytheblog/

Follow our Podcast:

https://badassbreastfeedingpodcast.com

Here is how you can connect with Dianne and Abby:

AbbyTheuring ,https://www.thebadassbreastfeeder.com

Dianne Cassidy @diannecassidyibclc, http://www.diannecassidyconsulting.com

Music we use:
Music: Levels of Greatness from We Used to Paint Stars in the Sky (2012)
courtesy of Scott Holmes at freemusicarchive.org/music/Scott_Holmes